FOCUS MAUI NUI

Our Islands, Our Future
VIEW THE FOCUS MAUI NUI 2020 TRENDS REPORT
STEMworks™ Ag Business & Technology Internship Program

STEMworks™ Ag Business & Technology Internship Program

Maui Economic Development Board (MEDB) showcased their STEMworks™ Ag Business and Technology Internship Program at the 2023 Maui County Farm Bureau Maui AgFest & 4-H Livestock Fair. Through the program, students in grades 9-12 and college undergraduates have the opportunity to gain experience in multiple industries within the agriculture sector to find their interests, build their resume, and become career-ready. These experiences provide invaluable work-based learning for STEM (science, technology, engineering, mathematics) students, not only to explore professional pathways, but also to work on meaningful projects using industry-standard technologies.

“The purpose of the Ag Business & Technology Internship program, now available for fall, spring, and summer semesters, is to provide students with opportunities to explore careers and gain hands-on learning in a field of their interest, which they would not get in a classroom setting,” said Britney James STEMworks Agriculture Program Specialist. “MEDB comes to the Maui AgFest & 4-H Livestock Fair each year to promote the program and the Ag industry in general. We need more youth going into the Ag industry and hopefully this program inspires them to consider it, or at least gives them a better understanding of the industry.”

Baldwin High School student Mylez Planesi Kauhola said, “I interned at Waipono Farm Aquaponic & Hydroponic Greenhouse at UH Maui College. Learning about how to take care of the fish and how to farm certain plants using all water and no dirt, has made me interested in learning more about how to do hydroponics and raising fish. I am always excited to learn new things.”

Lae’ula Kaauwai, 9th grade homeschooler shared, “I am an intern at Sust’āinable Molokai’s Mobile Market, where I’m learning how they connect farmers with customers for locally-grown food to supply the community’s needs. I also want to learn how to help my community in every way I can.” 

STEMworks marketing intern Emma Jane Roy, Baldwin High School 10th grade, added, “I created social media posts for each of the students, created the presentation for our showcase, designed flyers, and the intern booklet. I learned about the different aspects of marketing, which is my career aspiration.” 

Ag Business & Technology Internship requirements include attending weekly virtual professional development meetings, and presenting at the final showcase. Plus, interns receive a stipend upon successful completion. Britney James, STEMworks Agriculture Program Specialist

Pathways to our Future

Pathways to our Future

Maui Economic Development Board’s (MEDB) Ke Alahele Education Fund grantee, King Kekaulike High School, applied STEM (science, technology, engineering, mathematics) funding towards Tower Garden® growing systems for an aeroponics project, “The Power of a Plant: STEM in the Special Education Classroom”. Aeroponics is the method of growing plants in an air or mist environment without the use of soil. The project supports at-risk special education students, but other students also reaped the benefits of this innovative learning experience using STEM concepts.

King Kekaulike teacher Dori Pritchett said, “I have been working toward developing programs and experiences that would empower my students with skills they need to thrive in their future careers. Thanks to the Ke Alahele grant, I was able to obtain the vertical aeroponic growing systems with seeds, nutrients, and supplies−everything we need to get growing. Instead of soil, Tower Garden® plants grow in a medium called rockwool, which provides plant roots with oxygen and consistent moisture.”

Throughout the project, Pritchett’s students were directly involved in creating state-of-the-art farming solutions, beginning with the biology of growing food. STEM concepts showed how constructing aeroponic structures leads to the idea of developing large-scale systems that are sustainable and productive. For example, NASA has been studying aeroponics for several decades, as a way of growing food in space habitats. “The students integrated local culture through the creation of healthy food dishes designed with their own produce,” Pritchett explained. “The project lends itself to teaching them how to become entrepreneurs, create income, and contribute to the community. I’m grateful to MEDB for helping me provide incredible experiences like this for my students.”

The students said that the Tower Garden® growing system was a positive addition to the classroom. Tenth grader Adryanna Kurosawa noted, “I learned about aeroponics and how to measure the pH which allows the plants to absorb nutrients.” Samuel Contreras, 9th grader, added, “The most interesting thing I learned was that plants can live, grow, and thrive indoors. The aeroponic tower was a positive addition to our class because all the kids got to work together.”

MEDB’s Ke Alahele Education Fund supports a myriad of STEM education programs. The annual Ke Alahele Education Fund Benefit Dinner & Auction, ‘Pathways to Our Future,’ will be held on Saturday, August 31, 2019 at the Wailea Beach Resort-Maui Marriott. For reservations visit www.medb.org/KAH.

Dodi Pritchett, Study Skills teacher, King Kekaulike High School

BrainTrust, Web3, and AI  

BrainTrust, Web3, and AI  

The latest Maui TechOhana meeting about AI (artificial intelligence) filled the venue with a discussion on one of the most currently talked-about subjects, a theme the community found worth exploring. Organized by Maui Economic Development Board (MEDB) and supported by the County of Maui, the event provided an informal networking opportunity open to those interested in Maui County’s technology industry. Each invited speaker includes a short presentation on a relevant topic in business or technology, followed by the opportunity to talk with others having similar professional interests.

Maui-based guest speaker Mark Williams, keen to connect with participants, comes from a technology consulting background and has worked across multiple industries with clients such as Microsoft, Mercedes Benz R&D, NASA, AT&T, and T-Mobile. His interests include blockchain, artificial intelligence, and how emerging technologies can improve our lives. Williams talked story about his career journey in tech and explored some real-world examples of blockchain and Web3, including an exploration of AI and its potential impacts, good and bad. Williams has spent the last four years as VP of Infrastructure at BrainTrust Network, a marketplace that connects organizations directly to top technology talents. The company’s first hire, he helped catapult BrainTrust into a $100M+ Web3 juggernaut. 

“Founded in 2018 and based in San Francisco, BrainTrust operates as a user-controlled talent network,” Williams explained. “The network aligns the interests of both experts and enterprises. We aim to help the best-qualified realize all of their potential, with access to high-paying jobs, ownership through the BTRST token, transparency, and opportunities for learning and growth. Through AI, a human-programmed system designed to operate within specific perimeters and perform specific tasks to enable problem-solving, there is a burgeoning of new technologies; used not only at BrainTrust, but throughout society in various fields.”

Maui resident and participant Rachel Campbell reflected, “We learned in a very clear way how the internet enables new ways of doing business, ways most people have not thought of yet. One of those ways is allowing general access to AI tools. AI is easy to misunderstand, so seminars like TechOhana are very valuable. Thank you MEDB!”

AI is a new wave of technology, encompassing sub-fields of machine learning and deep learning, which is becoming more routinely available to entrepreneurs using the internet. Mark Williams, BrainTrust Network, VP of Infrastructure

MATCHA X2 Entrepreneurs

MATCHA X2 Entrepreneurs

Maui Matcha, the sleek, minimalist-style Kaanapali café in Whalers Village, opened one year ago by entrepreneur, professional nutrition expert and UH Manoa graduate Michelle Nayebkhil. Upon receiving her license as a nutrition educator from the Physicians Committee for Responsible Medicine (PCRM) in Washington D.C., Nayebkhil was convinced that the right lifestyle can prevent and possibly cure certain diet-related illnesses such as obesity, heart disease, and high blood pressure. To share this insight with the public, she launched the new café.

“The PCRM program was the foundation for Maui Matcha,” Nayebkhil said. “Food and drink are so important to a daily healthy lifestyle. The past few years have seen matcha rise through the ranks of the beverage hierarchy, particularly in the wellness industry. However, research has shown that matcha is far more than just a phase or trend. I wanted to do something health-centered, something that benefits the health of others and makes them feel good. Matcha provided a chance to do this, and to help grow a healthy Maui community.”

“The matcha green color comes from the pre-harvest shading techniques, a method nearly 1,000 years old that encourages higher concentrations of health-boosting compounds,” Nayebkhil explained. “Matcha requires a special type of preparation. It starts with the green tea leaves, but these are taken from plants that have been shade-grown. During shaded growth, tea plants produce more theanine and caffeine, which give matcha its distinctive intense taste and green color.”

At the recently held Maui Matcha one year anniversary event, Nayebkhil introduced a new line of matcha skincare products called MATCHA MCENTEA, by Maui resident Ashley McEntee. After being diagnosed with celiac and navigating a gluten-free lifestyle, McEntee realized her gluten reactions were also triggered topically through health and beauty products. “One morning, consuming my daily matcha latte, it dawned on me, why not use the vitamin-enriched properties of matcha by taking it to the next level and formulating equally beneficial products for the skin,” McEntee noted. “The company, founded in 2020 and built from the ground up, uses ceremonial-grade matcha tea powder, and is committed to taking a holistic approach to skincare.”

My vision is to get people to try matcha in all different varieties and flavors and to learn about its health benefits, both dietetically and topically. Michelle Nayebkhil, Maui Matcha, founder and owner

Maui Waena Soars to Excellence

Maui Waena Soars to Excellence

Maui Waena Intermediate School, a Maui Economic Development Board (MEDB) STEMworks™ (science, technology, engineering and mathematics) Program participant, won big in the largest student video competition in the nation. Thirty two Maui Waena students attended the 2023 Student Television Network (STN) convention in Long Beach, California over spring break. They competed against students from digital media programs around the nation, taking home 12 awards after participating in 11 on-site competitions and one pre-contest. Their weekly show, Falcon Features, was awarded an outstanding rank, coming in second among all entries.

“Maui Waena students always work very hard to prepare for STN, and always do well,” said Leslie Wilkins, MEDB President and CEO. “They, along with their STEMworks teacher Jennifer Suzuki, deserve acknowledgement for their efforts and quality productions. Congratulations!”

STN was started in 1999 by a group of teachers who wanted to support and encourage scholastic broadcasting and to provide a forum for students to share ideas, ask questions, and learn from professionals in the industry. Over the past 20 years, STN has expanded to include film, multimedia and other forms of communication taught in grades 6-12 in middle and high schools across the nation. 

Suzuki recalled, “For the past 12 years, MEDB has supported our after-school program and has helped to provide countless experiences and opportunities for our students. “This year’s STN convention was just the most recent. It also happened to be our most winning year yet! It was almost embarrassing when they kept calling our name, but the students put in hundreds of hours of practice and on Sunday, March 19, it all paid off. I think the most important thing that they learned was that if you put in the time and effort, it doesn’t matter if someone has better gear, telling the story is all that matters.”

Maui Waena student and news anchor Capriana Nozaki added, “The STN trip taught me how to be a good leader, how to communicate effectively, and how to stay organized. But above all, I got to connect and bond with people who work hard and share the same interest. I will never forget this experience!” 

STN was a wonderful opportunity for the students. They had extra excursions and got to network with over 2,500 students. I’m so proud of them! Jennifer Suzuki, Maui Waena, Media Teacher, Coordinator STEMworks AFTERschool Program

Rights and Rules for Small Businesses

Rights and Rules for Small Businesses

Most small businesses are not familiar with the Hawaii State Small Business Regulatory Review Board (SBRRB) and their work towards a regulatory environment that encourages and supports the vitality of small business in Hawaii. As part of Maui Economic Development Board’s (MEDB) Business Assistance Webinars, a recent online Zoom event with the Hawaii SBRRB discussed rights and rules for small businesses. The one-hour webinar, led by Vice-Chair of the SBRRB, Mary Albitz, and Jet’aime Ariola, SBRRB Office Assistant, informed the community on SBRRB’s advocacy for “for-profit’ small business owners and entrepreneurs.

“We believe that small businesses are the pathway to a stronger economy for Maui and the State of Hawaii,” said Leslie Wilkins, MEDB President and CEO. “Along with SBRRB, MEDB works diligently to assist small businesses with the tools they need for success.”

The SBRRB is an eleven-member board appointed by the Governor from among small business owners and officers from across the State. Its main activities include reviewing and making recommendations to State and County agencies on any proposed new or amended administrative rules, and responding to small business requests for assistance with administrative rules. The Board ensures that regulators do not burden small businesses disproportionately by imposing regulations unfairly. They invite all to get involved as rules are being written.

Albitz explained, “The Board reviews administrative rules that impact small business, and advocates for changes. It is vital for all business owners to learn about the Hawaii Small Business Bill of Rights—what they are and how they affect the way business is done. If you have ever dealt with departments like Environmental Management, Liquor Control, Planning, Public Works, Transportation or Water Supply, then you want to know all about the SBRRB.”

“The SBRRB encourages all Hawaii small business owners to get involved if and when their small business is affected by burdensome rules or regulations,” noted Ariola. “Since the SBRRB’s inception in 1998, it has been perhaps the single most important voice within the government for employers with fewer than 100 employees. If you have any legislative issues or concerns go to https:/sbrrb.hawaii.gov/resources, or contact the SBRRB at 808-798-0737 for assistance.”

Our vision is to make Hawaii the most business friendly state in the nation. Mary Albitz, SBRRB Vice-Chair

USDA Program, Loans and Grants

USDA Program, Loans and Grants

The well-attended U.S. Department of Agriculture (USDA) hybrid workshop, sponsored by Maui Economic Development Board (MEDB) and USDA, brought together an inter-island team of specialists to advise Maui residents seeking to know more about energy efficiency programs, loans, and grants. The USDA Rural Development initiative operates over 50 financial assistance programs for a variety of rural applications in housing, business and critical infrastructure.

“I thought the workshop provided very helpful information on a number of federal grant and loan programs,” said Michele McLean, representative for Council Chair Alice Lee. “The USDA supports farms and ranches for solar, wind or energy efficiency; business or marketing plans; working capital for value-added products; disaster and drought assistance for crops and livestock; organic certification; and operations, ownership and manufacturing. MEDB hosting the workshop was an important contribution in providing this information to those who will benefit from it.”

Denise Salmeron, USDA Business Programs Director, explained, “Our mission is to increase opportunities and quality of life throughout the Hawaiian Islands and the nation, We have USDA personnel available on Maui and other islands to assist with the application process.”

Walter Enomoto, Hawaii Energy Maui County Manager, noted, “Our organization helps educate island families and businesses about the many and lasting benefits of energy efficiency and conservation. We encourage and reward smart energy decisions that allow our state to reach 100% clean energy faster and cheaper, while lowering energy costs.”

Workshop participant Gigi Voiland from Johnny V. Enterprise said, “I came today to learn about the programs available to help my ag business. I have a four-acre farm in Kaupo and I need solar to get everything to run. I am so grateful to MEDB for hosting this workshop with such valuable information on every level.”

Participant Ron Viloria added, “I learned about Hawaii Energy rebates, USDA opportunities such as Farm Loan Programs, and financing from the Hawaii Green Infrastructure Authority. MEDB reaches out and alerts the public about seminar and workshop opportunities that engage members of the community in a genuine and helpful way. Their wide variety of programs, networking events, and workshops have touched thousands of people.”

You can view the replay at https://www.medb.org/workshop-energy-programs-and-grants/

“We conduct regular one-on-one and group consultations to help individuals get their financial numbers and details together that they will need to apply for a USDA loan or grant.” For more information, visit https://www.medb.org/business-assistance/ OR email info@hightechmaui.com. Gary Albitz, MEDB Business Program Manager

Introducing Girls to Engineering

Introducing Girls to Engineering

Maui Economic Development Board (MEDB) STEMworks™ recently led its 21st annual Introduce a Girl to Engineering Day (IGED). Held in conjunction with National Engineering Week, IGED helps to build and strengthen Hawaii’s workforce by encouraging girls, women, and underrepresented groups into STEM (science, technology, engineering, mathematics) education and careers.

“Virtually every field in every sector of the economy is needing STEM professionals—people who are literate and fluent in various technology subjects,” said Leslie Wilkins, MEDB President and CEO. “To meet this need, STEMworks empowers our youth to be self-directed learners, to be resilient, to stay current and be adaptive to change, and, most importantly, to have the confidence that they can succeed.”

Designed to create interest in the field of engineering, IGED inspired over 50 middle-school-aged girls from across Maui County to pursue engineering and technology careers and raised awareness of the contributions engineers make to the community. “This memorable day-long event included an educational video showcasing the various types of engineering careers, as well as a fun, hands-on engineering activity,” said Katie Taladay, STEMworks Program Manager. “It is important for STEMworks to provide and develop innovative community-based events, such as IGED, which are designed to plan for Hawaii’s future generations.”

Due to the global pandemic, this year the IGED event was virtual, free, and open to 6th – 8th grade girls. The agenda included a welcome with helpful information about STEM opportunities, and panel discussions followed by breakout sessions with female engineers and female students majoring in engineering. The speakers shared the pathway into their careers, role models they had, and challenges they faced. Each participant who registered ahead of time was mailed a kit to create a robot circuit popup card.During this activity, students learned about the engineering design process, simple circuits and problem solving.

Wilkins added, “STEMworks continues to train students as well as teachers in industry-standard software and engineering design practices using hands-on curriculum, regional conferences, and workshops. We work with educators, industry partners and the community to build a thriving STEM education-to-workforce pipeline throughout Hawaii. We are making a difference!”

The Mayor of Maui made an official proclamation for February 25th to be IGED Day for Maui County. Ashely Otomo, a professional civil engineer; Alyza Leyva, a student from Maui Waena; and I met the mayor to accept the proclamation

Leslie Wilkins, MEDB, President and CEO
Maui TechOhana

Maui TechOhana

The first in-person Maui TechOhana meeting in 2023 on ‘The Future of Work’ reflected the pent-up demand for these discussions. Maui TechOhana meetings, organized by Maui Economic Development Board (MEDB), Inc., and supported by the County of Maui, provide an informal networking opportunity open to anyone interested in Maui County’s innovation industries. Events include a presentation on a topic in business or technology, followed by the opportunity to talk with others with similar professional interests.

TechOhana’s guest speaker, Jen Chiu, has worked on a Design-Led Innovation team at Google that explores how the future might look in a hybrid/remote work environment through immersive experiences such as virtual reality. Chiu has led teams to create innovative products that deliver on strategic objectives. She loves the challenge of using design and motion to translate complex ideas into creative messages, and has been nominated for an Emmy for her broadcast design work. She was awarded a Platinum Hermes Creative Award for a video she edited and animated.

In addition to the future of work, Chiu also talked story about her winding and diverse career path in technology. Coming from a management consulting, UX strategy and planning,  and an entrepreneurial background, she has led cross-functional teams across high-tech, start-ups, media and non-profits such as Facebook, HBO, The Bill & Melinda Gates Foundation and government organizations. Discussion topics on the future of work included the need to stay close to profit centers, understand the political climate, and to be aware of AI automating many of our work roles.

“The future of work is unpredictable,” Chiu explained. “How it gets done over the next decade, will be influenced by technological, generational and social shifts. The pandemic-driven changes in work models have created a range of challenges and opportunities for employers and the workforce, including how best to attract, retain and engage employees and offer them the value and purpose they now expect from work.”

TechOhana participant Bogdan Udrea said, “There were so many valuable takeaways from hearing and sharing personal experiences with challenges and successes. This is an amazing community gathering for networking.”

It is important to know how to recruit, re-skill, and retain technology talent for the future of work, and build organizational resilience through a hybrid workforce. Jen Chiu, Senior Program Manager